The R.M. Williams brand began with its signature riding boot, crafted by Williams himself, who grew up in 20th century Australia and worked as a camel driver. The boots were meant to withstand the harshest conditions in the Australian outback, but they remain stylish and on trend. As their popularity grew, so did the brand’s selection of merchandise. R.M. Williams now offers a full line of men’s and women’s clothing, footwear and accessories. The Soho store’s design—courtesy artist Mika Utzon Popov—is inspired by the brand’s Australian heritage, featuring a wall sculpture representing an aerial view of the outback.