It's the Little Things

by Sue Apfelbaum, 02/06/2013

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  • W New York
    541 Lexington Ave., 212-755-1200, Midtown East, Manhattan
    W New York – Times Square
    1567 Broadway, 212-930-7400, Times Square, Manhattan
    W New York – Downtown
    123 Washington St., 646-826-8600, Financial District, Manhattan
    The W Hotel story began in December 1998 with the debut of its Lexington Avenue and East 49th Street location in Manhattan, and today the boutique chain has properties around the world. Although it may be the oldest of the group, the original W New York still has a youthful spirit, with its welcoming Living Room, its Heartbeat restaurant and its on-site Bliss Spa. The W in Times Square provides both an escape from and bird's-eye view of its electrifying surroundings. From the waterfalls at the street-level entrance to the pulsating beats in its seventh-floor lobby lounge, the Times Square hotel features notable details, such as Flip, a painting by American photorealist Eric Zener, by the guest-only elevator banks. The newest W New York is downtown, just south of the former World Trade Center site. It launched in 2011 as part of the revitalization that is taking place in the area, affirmed by the soaring heights of the new 1 World Trade Center and the opening of the 9/11 Memorial. A spectacular light installation by Bruce Munro in the entrance is composed of 1,200 glass teardrop lights, an elegant and poignant detail. The hotel also takes full advantage of its views with built-in window seats in every room.

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