Ben Sherman

Manhattan – SoHo

Ben Sherman

96 Spring at Mercer St
Manhattan, NY 10012


Time Out NY Bringing a touch of London's Carnaby Street to Soho, Ben Sherman, the eponymous streetwear brand born of the original swinging-'60s mod god, has dropped its first U.S. flagship. As a salute to its English roots, the coed emporium is embellished with mannequins and an antique settee covered in a Union Jack pattern. But this being America, the land of bigger is better, the 5,300-square-foot space is appropriately hangarlike--all the better to house the ample stash of guys' and girls' denim and weekend wear, such as a guys' striped nylon Windbreaker ($130) and a ladies' pleated seersucker skirt ($79). A small nook in the back stocks gear for dapper Dans, including slim-fit button-downs ($85), graphic neckties and voguish blazers, all of which can be custom-fit on site (an additional $25, with a 72-hour turnaround) through the shop's in-house tailoring service.

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