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Co-proprietors Rebecca Fitting and Jessica Stockton Bagnulo are the masterminds behind this soon-to-open Fort Greene bookshop—founded after Stockton Bagnulo won the $15,000 grand prize for her business plan from the Brooklyn Public Library. While locals come for the rare finds and handsome coffee-table tomes, the shop is still hoping to find solid footing in a world of Barnes & Noble superstores, as chronicled on the store's kicky and insightful blog.