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M&M's World New York captures the spirit of the M&M's brand with a wide range of M&M's chocolate candies and merchandise, including apparel, kitchenware, bedding, jewelry and glassware, as well as seasonal offerings and specially designed items. The store, located on Broadway in Times Square, features a two-story color wall packed with thousands of milk, peanut and specialty M&M's. A “personalized printer” in the store allows visitors to create customized candies right on the spot. In about two minutes, the device prints a selected image or custom message directly on the M&M's.