Manhattan – Lower East Side
152 Allen St between Rivington and Stanton Sts
Inspired by New York City and designed in Tokyo, Prohibit NYC is a funky combination of urban Japanese culture and American streetwear. Derived from the word Prohibition, the downtown brands seeks to break the rules and think outside the box, describing its style as part street, part socialite. In addition to its own brand, Prohibit also collaborates with premium denim and accessories labels to create one-of-a-kind merchandise exclusive to the shop. Partnerships include Nine Rulaz Line (a line of vintage jeans crafted with Japanese paper thread), G-Shock (an all-black reprinted version of the historic model), Kuumba International (100% natural incense), and many more. You'll also find unique graphic tees ($63), signature collared plaid button-up shirts ($126 to $189), or splurge-worthy limited edition NRL x Prohibit jeans ($400), which features an embroidered patch on the back pocket and comes in an embellished plastic box.
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