119 Ludlow St between Delancey and Rivington Sts
A chalkboard set next to an open metal hatch in the sidewalk in front of a nondescript hair salon is the only marker for the subterranean outpost of this idiosyncratic menswear label. Chuck Guarino and Ryan Turner launched THECAST with a collection of artful T-shirts in 2004; starting at $70, these are still central to a collection that spans well-cut jeans in premium denim from one of South Carolina's oldest mills to dapper suits and silk-lined leather biker jackets (from $700). The space is an anarchic jumble of Victorian-style wallpaper, candelabras, and such gothic knickknacks as a human skull (bought on eBay), mounted game trophies and a stuffed rattlesnake.
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